Design & Testing Lead Generation

& Sales Development Campaigns

It is an exercise in systematically planning, testing, and iterating to learn how to target your future customers and to scale up only what works
G

A Designing & Testing program will avoid wasting time and money on ineffective outbound tactics, since it will bring you

  • a clear view on what works and what doesn’t for your specific target group
  • an in-depth understanding what persona or market responded most positively on your value propositions
  • evidence on what to say to start sales conversations
  • the evidence you need to invest in a proven combination of targeting and messaging
F

This assessment of your outbound strategy includes a well-defined process in which we

  • unpack your market-fit theory
  • identify the most effective ways to target your prospects and how to start sales conversations with them
  • design and evaluate different test campaigns to determine the right messaging, scripting, and channels to reach your different target customers
  • summarize the results and help you understand them so it will be crystal clear to you on how to succeed with outbound prospecting
  • do following up during post meetings to keep your pipeline moving forward

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    Avenue Pasteur 6

    1300 Wavre

    Belgique

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